Sign Up Benefits

It’s Free, Simple, and Designed for You

Registering on London Sport Data is completely free and takes just a few minutes. Once signed in, you’ll have access to tools and dashboards designed to be user-friendly and impactful, regardless of your data experience level. Whether you’re looking to explore neighbourhood-level trends or evaluate the effectiveness of a city-wide initiative, this platform provides the evidence base you need to make informed, confident decisions.

Discover the Power of Data for Physical Activity in London

Unlock a new level of insight with London Sport Data — the dedicated data hub from London Sport. By signing up, you gain access to exclusive and proprietary datasets that offer deep, actionable intelligence on physical activity trends, community needs, infrastructure, and health inequalities across the capital. Whether you’re a policymaker, a community organiser, a researcher, or a health professional, our platform is designed to support your work with trusted, London-specific data.

Exclusive Access to London Sport Data

When you sign up, you’ll unlock a library of datasets and tools that are not available to the public. These include granular participation data, facility mapping, campaign impact metrics, and behavioural insights — all curated by London Sport’s in-house research and intelligence team. With this level of access, you can gain the competitive edge in planning, funding bids, programme design, and strategic decision-making across the physical activity and health landscape.

Shape the Future of Data in London Sport

One of the most powerful benefits of joining our data community is the opportunity to help shape its future. Registered users are invited to contribute to the development of our data roadmap — influencing what new datasets we collect, how we prioritise development work, and the tools we build to serve our community. Your voice becomes a vital part of how we evolve the platform to better meet your needs and the wider goals of the sport and physical activity sector in London.

Join a Community Driving Impact

Signing up also means joining a growing network of professionals and organisations using data to drive change. From local authorities and NHS trusts to grassroots organisations and national charities, our users are working collectively to make London a more active, healthier city. You’ll benefit from shared insights, best practice examples, collaboration opportunities, and early access to updates, events, and beta tools.