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Behaviour Change
  • Updated a year ago

    Tesco National Charity Partnership - Final Evaluations

    London Sport
    From January 2015 to December 2017 Tesco delivered a ground-breaking partnership which resulted in over £25 million being raised. Their Let's Do This campaign reached 35.4 million people and inspired around 1.1 million UK adults to take some form of action to improve their lifestyle. Furthermore, their local and online programmes engaged 1.2 million people, right across the UK, and led to statistically significant behaviour change. Both...